Job Information
Millerbernd Manufacturing Co. Marketing Manager in Winsted, Minnesota
NOW HIRING: Millerbernd Manufacturing is hiring a Marketing Manager. This role will act as the project manager and administrator to execute on a wide variety of marketing strategies and campaigns to drive business growth and positive image within and outside of the organization. This includes promoting Millerbernd’s products and services to existing and prospective customers, and current and potential employees through strategic use of brand, graphics, content marketing, digital marketing, email marketing, marketing communications (internal / external), and other promotional products.
As a Marketing Manager, you will:
Responsible for executing social media strategy, overseeing monthly calendar and managing social spend Deploy successful marketing campaigns in accordance with our 3-year strategic plan
Coordinate external and internal marketing campaigns
Produce multimedia content such as videos, animations, and interactive graphics to enhance marketing efforts.
Drive Marketing and Outreached plan in alignment with Millerbernd Core Values General duties in digital marketing, public relations, research & analytics, and social media marketing
Collaborate with others as part of a high-performance team and to fully understand product and communication needs
Monitor and maintain the marketing budget on a quarterly and annual basis
Gather materials necessary to understand projects and competition in the area such as literature or previous marketing campaigns; analyzes these materials to determine the most effective communications technique
Based on assessment, drafts and proposes communications campaigns, which may include social and online media, print media, direct mail, and other multimedia
May attend trade shows and community fairs and staff the company booth
Evaluate success of campaigns when completed
Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
Coordinate creative workflow with outside design partners
Role Qualifications as a Marketing Manager:
Essential Job Functions
Content Marketing
Provide support for internal communications including all employee meetings & other events
Oversee Millerbernd photo and video archive and repository
Creation of social media content with in-house tools in addition to manage outside partners
Digital Marketing
Manage social media presence and direct programs to improve social media reputation and brand recognition
Coordinate multimedia packages, including video, and advertising content for internal and external consumption
Schedule and coordinate filming scripts and production
Oversee website hosting and updates
Manage and maintain the company's website content, ensuring it is up-to-date and visually appealing.
Sales Enablement
Coordinate and manage marketing materials for events and trade shows
Oversee development/design of PowerPoint templates to help support sales initiatives
Prepare published, printed or electronic deliverables required to support the goals of the business units
Direct promotional item budgets, selections, and distribution patterns for customers
Education and Experience
Bachelor’s degree in Marketing, Advertising, Communications, Journalism, Business Management, or another related field.
Candidates must have 2-3 years of experience with business to business sales or marketing, and/or business content development. Other combinations of formal training, education and experience may be considered.
Required Knowledge, Experience, and Skills
Preference for candidates with experience in business & industry related markets
Advanced presentation, verbal, and written communication skills
Advanced expertise in MS Office applications, particularly using PowerPoint, Excel, Word
Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant tools.
Knowledge of SEO, SEM, and digital marketing techniques is desirable.
Excellent organizational skills and detail oriented, especially customer-facing
Takes initiative and produces high-quality results with minimal amount of management or direction
Excellent verbal and written communication skills that may include public speaking and presentations
Strong analytical and problem-solving skills
Experience with web design and content management systems (CMS) is a plus.
Excellent time management skills with a proven ability to meet deadlines; must be able to handle multiple internal and external demands simultaneously
Entrepreneurial mindset with the ability to identify original branding opportunities
Performs other duties as assigned
Why Millerbernd and Who We Are:
We strive to create the best opportunities for our employees. Here you can discover your potential, turn your ideas into reality and become a part of a team with skills and experience in various disciplines. At Millerbernd, you will enjoy a fulfilling and dynamic work environment, exclusive professional development opportunities, exceptional benefits, and competitive compensation.
Bonus perks to working at Millerbernd
Onsite and 100% paid Weld School
Tuition Reimbursement
Branded Swag and giveaways
Company-wide goal achievement celebrations
The Process:
After you’ve submitted your application, here is what you can expect to happen next:
Your application will be reviewed by our internal Talent Acquisition Team, not a robot or computer software program.
Once our team has reviewed your application and your skills, qualifications, and experience match what we are looking for, we will reach out to set up a phone interview.
After we’ve had a chance to chat with you, we will pass your application and our notes on to the hiring manager. From here, the hiring manager will review the information and determine next steps.
Next steps would include an on-site interview and tour of the facility to see what you could be doing here at Millerbernd Manufacturing. From here, the hiring manager would discuss the interview with the Team Lead (if applicable) and determine to move forward or not.
Throughout the process, you will receive communication from our Talent Acquisition Team regarding the status of your application and next steps if applicable. On average, our hiring process takes 3-10 business days once your application is submitted.
Salary disclaimer:
The actual base salary for this role is based on various factors, including but not limited to market and individual qualifications objectively assessed during the interview process.
Apply Now if this sounds like you! #FormYourFuture