Job Information
Tacoma Community College Marketing Coordinator in Tacoma, Washington
**Priority Consideration Date: March 16, 2025
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Position Summary TCC's Marketing and Communications team is seeking an accomplished marketing professional to join their team. The ideal candidate will be a creative thinker and a problem-solver, ready to roll up their sleeves and help the team conceive of ideas for messaging and marketing campaigns that are relevant, on-brand and student-centered. The coordinator will support and project manage marketing deliverables throughout their lifecycles, with an emphasis on editing the website, executing marketing campaigns, and creating content for various platforms. They must possess a competent understanding of marketing and communication vehicles, both digital and print. They must be able to apply excellent listening and communication skills to offer superior customer service experience to college clients. The coordinator must be adept at writing for different audiences, able to distill difficult concepts and deliver them in a clear, concise manner, and in advancement of the TCC brand. They must possess an understanding and deep appreciation for the diverse student population TCC serves.
This is an exempt position reporting to the Director of Marketing. The position will also collaborate a great deal with other members of the highly integrated Marketing & Communication team, including the Web Services Manager, Lead Graphic Designer and Senior Communications Consultant.
Essential Functions
Collaborates with the Marketing and Communications team to achieve department's annual goals that support the college's overall effort with the Strategic Plan
Supports Marketing and Communications team with projects, such as:
- Brainstorming creative ideas that will achieve project goals
- Offering project management support for campaigns and related deliverables
- Writing content for products, such as print, website and social media
- Pitching in to support team members as needed, to help overall success of the campaign, including managing vendors and organizing events for the team
Thinks creatively to conceive of fresh, on-brand ideas for campaigns and messaging that will reach clearly defined audiences, motivating them to act
Partners closely with Director of Marketing to stay on top of key message development and top priorities
Develops and streamlines systems to aid in project management for Marketing & Communications team
Provides administrative support for publication production, including preparing print bid specifications and distribution.
Represents the department in cross-functional meetings, gathering insights and providing input to support project planning and execution Collaborates with Web Services Manager by executing website content updates
Coordinates with the Senior Graphic Designer by providing written content, photos, and information to support the graphic design process.
Manages the TCC logo system with clients and works with Director to ensure engagement of the logo system with the college
Actively seeks out and learns new technologies and marketing practices to ensure marketing work of TCC is excellent and innovative, and works to implement these learnings in projects
Helps develop and coordinate student social media ambassador program
Provides administrative support for "TCC POV," Marketing & Communications team's student listening program
Works with video production vendors to coordinate video projects, from concept development through production and editing process.
Collaborates with Senior Communications Consultant to produce social media content that aligns with marketing messaging
Coordinates and provides analytics from several platforms to develop monthly dashboards that gauge website and social media performance