Job Information
J&J Family of Companies Marketing Manager in Shanghai, China
Marketing Manager - 2407022622W
Description
Principle Responsibilities
Lead end-to-end marketing and marketing operation activities for the brand, including brand communications, media, Integrated campaign planning, digital, CRM, retail activation, etc.
Manage brand P&L by effectively allocating brand/project budget and monitoring expenses
Establish an agile and innovative team culture, and establish cross-functional leadership with Shopper Marketing, Digital, and other BLT stakeholders to cascade brand activities to achieve collective business objectives.
Develop talents by setting up team & individual training & development plan, retain.
Key Competencies:
Marketing leadership across the organizations, including Global stakeholders and local market cross-functional engagement.
Consumer-centricity: ensures their needs are at the heart of our actions, decisions and behaviors and be the brand spokesman for the China Target Consumers
Ability to navigate sophisticated organizational structures and deal effectively with ambiguity
Good communication and interpersonal skills with the ability to influence both upwards and downwards
Ability and interest to understand science and drive the brand value proposition via science backed up data.
Qualifications
Education and Experience:
Bachelor’s degree or above, Marketing related major preferred
8 years and above work experience in brand marketing experiences preferably from a personal care brand, mum and baby category and with preferably skin experience.
Ample campaign experience and solid understanding of consumer insights, digital marketing and EC marketing
Proven leadership skills and team management experience
Excellent communication skills
Fluent in English and experience in managing global stakeholders
Primary Location Asia Pacific-China-Shanghai-Shanghai
Job Function Marketing
Req ID: 2407022622W