Think Beyond The Label Jobs

**[Position Summary: [The Manager/Senior Manager of Communications will be a dynamic and experienced communications professional who can advance ASAMs communication efforts, igniting momentum and amplifying the organizations voice and impact. The Manager/Senior Manager will collaborate with the Chief Advocacy Officer to strategize and execute communication plans, media relations, grassroots and digital advocacy initiatives, and messaging. The Manager/Senior Manager will be a strategic thinker with a strong background in public affairs, preferably within the healthcare, nonprofit, or government sectors.

**[Responsibilities/Duties:

[Strategic Communications Planning ]{lato",sans-serif"=""}]{lato",sans-serif"=""}]{lato",sans-serif"=""}]{lato",sans-serif"=""}

• Develop, implement, and evaluate strategic communication plans to support ASAMs initiatives, engaging stakeholders, media, policymakers, and the public on key addiction issues.
• Propose proactive strategies to address emerging issues in addiction and effectively communicate the potential impact on ASAM, its members, and their patients.

[Messaging ]{lato",sans-serif"=""}

• Craft compelling messages that resonate with diverse audiences and ensure consistency in the messaging across various communication channels (e.g., press releases, social media, the advocacy e-newsletter, and website content).
• Draft and/or edit press releases, statements, media pitches and talking points, advocacy webpage content, social media posts, op-eds, Congressional briefing materials, and letters to the editor.
• Assist with synthesizing complex public policy information into clear and concise communication materials, such as briefs, white papers, legislative one-pagers, and reports, aimed at raising awareness and influencing decision-makers.
• Coordinate with ASAM's marketing team to integrate messaging into ASAM's marketing strategy.

[Media Relations ]{lato",sans-serif"=""}

• Cultivate relationships with media outlets, reporters, and influencers to raise awareness of ASAM's priorities and promote coverage of key issues and initiatives.
• Field media inquiries, research the reporters history, identify media source reach, make arrangements (coordinate scheduling and logistics) for interviews with ASAM subject matter experts.
• Provide daily morning news clips to key ASAM leadership and continuously monitor for and circulate media coverage.
• Identify and draft media pitch opportunities to enhance ASAM initiatives.
• Research, build, and maintain targeted list of select reporters and media outlets that cover addiction for targeted pitching.
• Research new opportunities for media placement.
• Maintain a list of ASAM media coverage related to addiction, including story name, date, link, media type, and impressions for monthly reporting purposes.

[Grassroots and Issue Advocacy ]{lato",sans-serif"=""}

Develop and manage online advocacy campaigns to support federal advocacy topics.

Report on metrics from grassroots campaigns.

Support letter to editor and in-district meeting campaigns for grasstops members related to federal policy priorities.

[Assist in the planning and execution of advocac ]{lato",sans-serif"=""}