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Boehringer Ingelheim Medical Representative in HCMC in Ho Chi Minh, Vietnam

The Position

Medical Representative

  • Orchestrating for Exceptional Customer Experience - focused on implementing in-clinic and virtual execution of the Customer Engagement Model. Implement Multi Channel Cycle Plans to target Customers, meet / exceed promotion targets for assigned product(s) within the allocated territory and achieve related quantitative / qualitative field force KPIs

  • Adhering to Compliance, Code of Conduct and Policies - responsible for ensuring all company and industry compliance requirements (e.g. Pharmacovigilance) are understood, adhered to and established local compliance processes are followed

Duties & Responsibilities

1. Promotion Achievement in the assigned territory:

  • Territory promotion accountability

  • Ensure formulary listing and availability of Boehringer Ingelheim products as required

  • Create demand / generate prescriptions for promoted Boehringer Ingelheim products by utilizing the available resources / tools / channels and trained behaviours

  • Identify opportunities to grow/expand relevant customer universe for BI promoted brands

2. Plan, co-create and execute Multi Channel Cycle Plans (MCCPs) with excellence:

  • Maintain an accurate & complete customer data base in Veeva

  • Develop, validate and execute MCCPs for the allocated territory to maximize Boehringer Ingelheim business and ensure achievement of promotion targets / objectives with particular focus on message execution

  • Comprehend, integrate and execute ICPs into MCCPs

  • Plan logistics to ensure execution of MCCPs and that high value customers are seen with the required Reach and Frequency, F2F and S2S

  • Locally mandated reports are completed accurately, in full and submitted on time

3. Orchestrate Exceptional Customer Experience:

  • Communicate with relevant Boehringer Ingelheim customer facing roles and work interdependently to ensure customer experience is personalised and relevant to them

  • Proficiency in utilizing Veeva resources; Engage, Event Management, survey function, CfE function and OneMessage, FuE function

  • Capable of assisting customers to interact with Veeva Engage across common visual conferencing platforms

  • Identify customers' preferred communication channels, directing appropriate resources to fulfil the Customers' needs

  • Management/development of assigned Key Opinion Leaders (KOLs) and coordination with relevant Medical Societies/ Institutions

4. Superior Customer Engagement Capability (Knowledge & Skills):

  • Effective Knowledge depth to communicate confidently and competently with customers

  • Effective Customer Engagement Skill proficiency

  • Knowledgeable across the Hybrid CEM model. Able to execute assigned Marketing strategies within the customers' preferred communication channel

  • Digitally fluent/ tech savvy, able to reliably utilise CRM/ Veeva, undertake pre-Call set-up of digital platforms

  • Capable and confident in presenting to Groups of customers, both face to face/screen to screen

5. Comply with local regulations, industry and the BI Code of Conduct:

  • Comply with all regulations regarding interactions with healthcare professionals (HCPs), following the Boehringer Ingelheim Code of Conduct

  • Take prompt and necessary actions on issues of compliance and Pharmacovigilance

  • Be a role model in compliance with local regulations, industry and the Boehringer Ingelheim Code of Conduct

6. Regular Reporting:

  • Locally mandated reports are completed accurately, in full and submitted on time

Requirements

Competencies required:

  • Industry / Product knowledge

  • Promoting skills applied across a diverse range of channels

  • Multi-Channel Cycle Planning and Execution

  • Customer Relationship Management

  • Self-development / learning

  • Communication skills

  • Planning and organizing skills to collaborate with other customer facing personnel

  • IT literacy

Experience:

  • Direct promoting experience in healthcare industry is advantageous.

READY TO CONTACT US?

Please contact our Recruiting Team: phuong.vo@boehringer-ingelheim.com

All qualified applicants will receive consideration for employment without regard to a person’s actual or perceived race, including natural hairstyles, hair texture and protective hairstyles; color; creed; religion; national origin; age; ancestry; citizenship status, marital status; gender, gender identity or expression; sexual orientation, mental, physical or intellectual disability, veteran status; pregnancy, childbirth or related medical condition; genetic information (including the refusal to submit to genetic testing) or any other class or characteristic protected by applicable law.

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