Job Information
Group O Lead Product Marketing Manager Integrated Marketing Execution in Dallas City, Illinois
This job was posted by https://illinoisjoblink.illinois.gov : For more information, please see: https://illinoisjoblink.illinois.gov/jobs/12617551\ Position Title: Lead Product Marketing Manager Integrated Marketing Execution\ \ Location: Dallas\ \ Department: Business Analytics\ \ Employment Type: Full Time\ \ Workplace Type: Hybrid\ \ Reporting To: Michael Horan\ \ Compensation: \$90,000 - \$140,000 / year\ \
Lead Product Marketing Manager Integrated Marketing Execution
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Group O is seeking a Lead Product Marketing Manager who is fluent in Spanish, speaking, and writing. This leader will be part of a team that shepherds the consumer marketing strategy from ideation to execution, collaboratively develop and implement the Go-To-Market plan for our clients\' product portfolio and lead cross-functional teams to seamlessly execute marketing campaigns, including Hispanic Marketing programs.
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Key Responsibilities
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Essential Functions:
- Develop succinct and powerful go-to-market briefs for all acquisition campaigns, initiatives, and tentpoles across multiple audiences, including Hispanics.
- Lead/own campaign plan of record and workback schedules for assigned acquisition campaigns.
- Drive go-to-market execution and orchestration to ensure strategy consistency and optimization through all channels and for all audiences.
- Work with competitive insights, trends, and substantiation to inform go-to-market plan.
- Collaborate with numerous internal stakeholders to ensure seamless marketing execution across all channels/tacticsadvertising, paid media, PR, dotcom and other sales channels, legal, brand/messaging, and more.
Travel:
- 10% of the role may require travel.
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Job Qualifications
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Education/Certifications:
- Bachelors degree in marketing or related field.
Experience:
- 5+ years experience in marketing, Hispanic marketing, or related field.
Preferred Experience:
- Prior direct report/agency management experience and ability to achieve results through others is a plus.
- Confidence and experience presenting and interacting across all levels of management.
Skills and Qualifications:
- Must be fully fluent in Spanish speak and write.
- Must possess outstanding written and verbal communication skills.
- Thrives leading in a cross-functional environment to ensure work gets done efficiently.
- Exceptional organizational and problem-solving skills and proven ability to simultaneously manage multiple projects with minimal direction.
- Proficiency in Word and Excel, mastery of PowerPoint, and a high level of aesthetics and organization.
- Must possess the ability to analyze market data and reporting.
- Must be a strategic thinker and demonstrate excellent attention to detail simultaneously.
- Results-driven, creative, versatile team player.
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Benefits
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- Medical, Dental, Vision, and Life Insurance
- Flexible Spending Accounts (Medical and Dependent Care)
- 401(k) Plan with Company Match
- Generous Paid Time Off
- 10.5 Paid Holidays
- Career Development Opportunities
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About Group O
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*At Group O, its our employees who we value most. Thats why we provide a
supportive environment where employees are given every opportunity to
excel. Group O of\
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Equal employment opportunity, including veterans and individuals with
disabilities.\
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