Job Information
PVH Corp. Manager Brand Design in Amsterdam, Netherlands
Design Your Future at PVH
Manager Brand Design
About PVH Corp.
PVH is the growth platform for Calvin Klein and TOMMY HILFIGER. Through driving brand strength and relevance, we are connecting our global, iconic brands closer to where the consumer is going than ever before, today and with future generations. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.
The Team
This role sits in the Global Brand Marketing structure that defines and executes the brand strategy and creative content for Tommy Hilfiger globally. Within that sits our Creative Direction team which is made up of Art Directors and Designers. This team is the internal creative agency that concepts, shoots, selects, designs and builds large volumes of consumer-facing content. It is a brief-driven organization that executes against the TH Global Brand Playbook for all projects and campaigns. It also acts as a key contributor and guardian to those guidelines.
The Position
As part of the design function, the Manager, Brand Design brings the Tommy Hilfiger brand to life by building visual assets and graphic designs. Using the latest techniques and tooling it develops and executes a wide variety of creative output for differing usages across multiple channels including E-Commerce, digital marketing, social media, online advertising, retail, events, campaign and more. It will also help build internal style guides and seasonal templates to ensure visual standards. Finally, the role will work closely with the Senior Director, Creative Direction, and any external resources to help approve graphic design work and ensure technical and aesthetic requirements are met. It also helps review new processes proposed by the Senior Director, that scale design production and adaptive take-downs. Whilst the role has no people management responsibility, it is the most senior designer in the team and mentors others to accurately execute the operational plan and creative vision of the Senior Director, Creative Direction.
Concept, build and deliver any graphic design project as allocated by Operations team.
In collaboration with E-Com stakeholders, help with monthly home page updates, landing pages, headers, e-spots, shop the look and other features.
In collaboration with CRM stakeholders, design and build newsletters and emailers adhering to wireframes and business objectives.
In collaboration with Social Media stakeholders, design, amend and deliver assets including skins, crops, adaptations, albums as well as providing design guidance and expertise.
In collaboration with Online & Digital Marketing stakeholders, execute projects to brief.
Support 360 marketing initiatives in whatever capacity required including image research, preparing layouts and internal deck presentations.
Own and deliver technical specs to all stakeholders and external parties to ensure best practice on work outside of individual project deliverables.
Overall aesthetic brand design guardianship aligned to Senior Director, Creative Direction and TH Global Brand Playbook delivered in a mentorship style as opposed to a policing approach.
Deputizes for Senior Director, Creative Direction on all things Design in their absence.
Key Leadership Behaviors: Stay Curious, Learn Together, Connect to Consumers & Adapt Fast
(You can find out more about PVH Leadership Behaviors HERE (https://careers.pvh.com/global/en/leadership-behaviors) .)
The Ideal Candidate
7 years of similar or related graphic design work experience ideally within the fashion industry.
Deep working knowledge of design/animation tools inc. full Adobe suite, Figma and After Effects.
Developed aesthetic awareness and design principles evident in work to date.
University or Engineering degree educated.
Good problem-solving skills and able to work with general instruction.
Ability to process map and define new procedures within discipline.
Effective collaborator that builds bridges with teams and stakeholders.
Can demonstrate strong indexing in above PVH Leadership Behaviors at least.
N.B. Examples of previous work is required to support any application.
What You Can Expect From Us
In the heart of Amsterdam, PVH EMEA is home to the global headquarters of Tommy Hilfiger and the European offices of Calvin Klein. We are the home to 2500 big thinkers, natural entrepreneurs, and challenge seekers from all kinds of backgrounds.
How we support you: choose the hybrid setup and working hours that suit you, in addition to meeting-free Fridays, work from anywhere 4 weeks a year, 25 days of paid holidays, mental health days, parental leave, home office allowance, commuting allowances, employee assistance programs, and pension schemes
Wellbeing: exclusive onsite gym and fitness classes, personal training, meditation studio, sports clubs, in-house physio, and receive access to our nutritional and wellbeing programs
Campus: extensive food and beverage offerings, top-notch restaurant, barista coffee bars, sky bar, monthly social events, weekly Thursday drinks, game nights, and campus-themed activities that will keep your social life busy
Develop your career : whether you lead a team or contribute your own expertise, everyone is a leader at PVH. PVH University curates and delivers training programs for you to continuously develop your professional and personal goals
Be at the forefront: stay closely connected to our brands, Calvin Klein and Tommy Hilfiger, and be a part of seasonal market launches, sample sales and receive employee discounts!
PVH Europe and our brands, TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity, and take pride in working with top talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion or sexual orientation
DIVERSITY & EQUAL OPPORTUNITY We are committed to recruiting, training and providing career advancement to all associates regardless of gender, race, religion, age, disability, sexual orientation, nationality, or social or ethnic origin. Diversity in the workplace is encouraged. Bigotry, racism and any form of harassment or discrimination is not tolerated.